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Cloud DVRs Are Willing & Able to Move TV Outside the Box
In a recent survey that measures consumer interest for technology, researchers found that 68 percent of people have had to delete content on DVRs because they didn't have enough storage space to add additional recordings. Not surprisingly, of the 9,500 global consumers surveyed, almost 80 percent said they were frustrated with DVRs as a whole.

The battle for the right to host recordings in the cloud has actually been around for several years, but it really took flight in 2009 after the U.S. Supreme Court refused to hear arguments against Cablevision's network-based DVR, which allows customers to view shows on remote servers. After the ruling, Cablevision launched a network-based DVR in 2011. The MSO has said its Optimum DVR will allow it to reduce capex on physical DVRs and increase penetration for DVR service, since the product is available to any subscriber with a digital set-top box (STB).

Despite all the patent filings and hints that something different is about to occur in the DVR space, service providers are hesitant to draw much attention to their plans. Nevertheless, those patent filings lend credence to the assertion that every major cable and satellite provider is quietly and cautiously developing cloud DVR technology, while keeping a nervous eye on how the legalities of utilizing such technology will eventually play out.

There is little doubt that cloud DVR technology will be the way for consumers to interact with TV programming in the future. But the future remains unclear on just how quickly it will happen and what the final product offering will be.

Meanwhile, consumers are demanding the ability to watch TV and other content whenever and however they choose. And as consumers become more tech-savvy and purchase new types of devices that are TV-capable, they will demand service in all the formats they can imagine.

Cloud DVRs Are Willing & Able to Move TV Outside the Box examines the cloud DVR market, analyzing the most lucrative users of cloud DVR, as well as discussing drivers and challenges in the industry. It includes a comparative analysis of several cloud DVR solutions that are either currently available or will be available within the next year, and it examines the geographic landscape of the market and details trends that will likely occur in the industry over the next 18-24 months.

Sample research data from the report is shown in the excerpt below:
Table of Contents (cii0613_2_toc.pdf)
The market for cloud DVR will continue to grow steadily, especially as more verticals develop technology and file patents. The following excerpt shows that the strongest advocates for cloud DVR will be those with the most to gain from its formation: cable, satellite and IPTV providers. Cloud DVR enables these service providers to address a key financial pain point: providing physical DVRs to customers.
[click on the image above for the full excerpt]
Companies analyzed in this report include: Arris Group Inc. (Nasdaq: ARRS); Boxee Inc.; Cablevision Systems Corp. (NYSE: CVC); Cisco Systems Inc. (Nasdaq: CSCO); Comcast Corp. (Nasdaq: CMCSA, CMCSK); GenosTV; and MatrixStream Technologies Inc.
Total pages: 13
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